Beyond the Lobby: Hesperia Hotels welcomes Velma, its newest team member

Leading Spanish hotel group integrates Quinta AI virtual assistant Velma to enhance upscale guest service, boost efficiency, and drive direct bookings.

Quinta, the Quintessence of Data in hospitality, today announced that Hesperia Hotel Group, a leading Spanish hotel group known for its diverse portfolio of upscale properties, has implemented Quinta’s advanced AI platform. By integrating Quinta AI, Hesperia aims to enhance guest communication efficiency, ensure consistent high-quality service across its multi-brand portfolio, and help drive direct bookings.

Quinta AI: A Competitive Advantage

For hotel groups like Hesperia, Quinta turns guest communication into a competitive advantage. Velma provides instant, 24/7 multilingual answers, delighting guests while freeing valuable staff time for personalized care. Beyond exceptional service, Quinta’s integrated tools actively capture direct booking opportunities online, measurably boosting the bottom line.

Key Outcomes for Hesperia

Implementing Quinta is set to deliver significant results:

• Instant, 24/7 Multilingual Support: Guests receive immediate answers in their preferred language, anytime.
• Empowered Staff: Teams are freed from repetitive queries to focus on high-value, personalized guest interactions.
• Increased Direct Bookings: AI-driven website engagement helps convert more lookers into bookers.
• Enhanced Operational Efficiency: Streamlined communication processes benefit multi-property management.
• Consistent Upscale Service: Ensures brand communication standards are met across the portfolio.

“Partnering with Quinta allows us to deliver immediate, efficient, and personalized service, just as our guests expect across all digital touchpoints,” says Estefania Salvat, Head of Digital at Hesperia World. “Their AI technology not only enhances the user experience but also streamlines our team’s operations, reinforcing our commitment to innovation and service excellence.”

“We are thrilled to welcome Hesperia Hotel Group to Quinta,” said Daniel Doppler, President of Quinta. “Our AI platform is perfectly suited to support dynamic, multi-brand groups like Hesperia in scaling exceptional guest service and driving valuable direct bookings.”

This partnership highlights Hesperia’s commitment to leveraging cutting-edge technology to maintain its leadership in the upscale hospitality sector.

See how Quinta empowers leading hotel groups: Learn more.

About Hesperia Hotel Group

Hesperia Hotel Group, operating under the Hesperia World umbrella, is a leading Spanish hotel operator renowned for its multi-brand management model and diverse portfolio of upscale hotels, resorts, and apartments. With a strong presence across Spain and select international locations, Hesperia manages properties under its own respected brands and prestigious international flags. Committed to quality, innovation, and creating unique guest experiences, Hesperia delivers exceptional hospitality tailored to diverse market segments.

About Quinta

• Quinta (formerly Quicktext) was founded in 2017 by Daniel C. Doppler and Benjamin Devisme. 
• Quinta is the only platform designed to collect, update, process, and distribute hotel data for the AI world, ensuring hotels are visible, trusted, and chosen where decisions and bookings happen.
• Quinta generated $1,05 billion in leads across 76 countries for its hotel customers over the last 12 months and was awarded as AI and big data company of the year for hospitality at the Premium Travel Awards in Shenzhen, China, as well as the International Travel Award for Innovation at the International Tourism Meeting in Paris, France.
• In April 2024, Quinta was recognized as the second most influential AI company in France according to a study conducted by Alliancy and Motherbase.
• In October 2024, Quinta was awarded a Global Tech Award in the AI category.

Today, 96 employees in 16 offices around the world : 

• Europe (Berlin, Istanbul, Lisbon, London, Milano, Palma de Mallorca, Paris, Prague, Sofia)
• America (Mexico City, Montreal, Punta Cana)
• Asia (Bali, Dubai, Hong Kong, Maldives) 

Contact press: Amira Slim

E-mail: asl@quinta.im